GET READY TO SET A NEW
SCHOLASTIC WORLD RECORD FOR SUMMER READING
The Scholastic Summer Challenge Invites Kids to Keep Reading this
Summer by Logging Reading Minutes to Win Virtual Rewards
New York, NY–May 1, 2012– While athletes prepare for the 2012 Summer Olympics, kids will compete in their own challenge – the Scholastic Summer Challenge - a free, interactive reading program dedicated to helping kids keep their reading skills sharp throughout the summer by reading every day. Kids everywhere will Read for the World Record by logging the minutes they spend reading this summer and attempting to beat the current world record of 64,213,141 minutes set during summer 2011. The 20 schools whose students log the most minutes will be recognized in the 2013 Scholastic Book of World Records. The Scholastic Summer Challenge kicks-off today at www.scholastic.com/summer and runs through August 31, 2012.